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The Business of Running Shoes

Whether you’re a marathoner or recreational runner it goes without saying, the most essential piece of running equipment is a good pair of running shoes. This week, our contributor Rebecca Harris discusses the business of running shoes.

Interested in the running shoe business? Find out more about the athletic footwear industry and pick up some tips for training for a marathon:

Historical Context:

The Running Boom of the 1970s

The Current Running During an Economic Downturn

The Stats:

Runner Demographics

Running Industry Reports

The Biz:

Racing into the Running Shoe Business

Running Shoe Innovation

Mojo Running and Multi Sport

Popular Running Industry Publications:

Runners World

Running Times

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